It’s can be hard to keep up with all of the relevant news regarding social media when we are continually bombarded with tons of information. The following three stories are examples of stories that happened within the last month that you may have missed all associated with web marketing news.
1.Pinterest Hires Newspaper President to Head Content Partnerships
In an interesting staff announcement, Pinterest decided to hire San Francisco Chronicle President Joanne Bradford to be the head of the companies partnerships division. Bradford oversaw the Chronicle’s digital and marketing efforts, but was only at the newspaper for six months following three years as chief revenue and marketing officer at Demand Media. Bradford has also held revenue and marketing positions with Yahoo and Microsoft. Bradford’s new responsibilities will include “building both commercial and content partnerships globally,” according to a Pinterest spokesperson. What is interesting is that Twitter made a similar hiring announcement when they hired NBC’s Vivian Schiller to head up its news partnerships division. Could this mean that we will soon see a Pinterest IPO announcement? Only time will tell.
2. Twitter Sued for $124 Million Over Private Share Sale
Twitter has been in the news a tremendous amount lately. But what didn’t receive a lot of coverage was that before Twitter shares went public for sale, two financial firms served Twitter with a lawsuit for $124 million dollars. The firms, Precedo Capital Group Inc. claimed that Twitter engineered a fake private sale of its shares in 2012 to generate interest in the company. The firms claim “Twitter’s intention was to induce Precedo Capital and Continental Advisors to create an artificial private market wherein Twitter could maintain that a private market existed at or about $19 per share for the Twitter stock.” The lawsuit didn’t seem to hurt Twitter’s reputation though, as the stock debuted at $47 a share last week.
3. ‘Silk Road 2.0’ Launches, Promising A Resurrected Black Market For The Dark Web
Earlier this year the FBI arrested Ross Ulbricht, who is thought to use the alias the “Dread Pirate Roberts” on the illicit black market website ‘The Silk Road.” The website was subsequently shut down by the Department of Justice as Ulbricht is being investigated. However, within the last week, a new website, dubbed “Silk Road 2.0” came online. The website is also being run by a new manager, also using the “Dread Pirate Roberts” moniker. The “Dread Pirate Roberts” could be a reference to the 1987 movie, The Princess Bride, where one character assumed the moniker when the previous user retired. If there is a connection to the movie, it could mean that despite the Department of Justice’s attempts to stop the illegal site, there will be others to pick up the mantle.